Back in December 2015, the Federal Motor Carrier Safety Administration (FMCSA) issued its Final Electronic-Logging Device Rule (ELD), mandating the use of electronic logging technology by commercial drivers of all trucks model-year 2000 or newer to... (Read More)
Millennials – also called Gen Yers – are the group of young people born in the 1980s and ‘90s. They’re grown up now, graduating college, and becoming conscientious consumers.
They’ve been called the most conscious consumer generation... (Read More)
Did you know that we partner with WMI Mutual Insurance? This partnership allows us to offer affordable insurance to all of our members. WMI has been helping us insure individuals and families of WPMA since 1974.
We offer our members a variety of... (Read More)
Taking a note from our 2017 WPMAEXPO Keynote speaker, Rudy Giuliani, we know how difficult – but necessary – it is to be a great leader for yourself and for your team. With that in mind, we wanted to share some thoughts on how you can become the... (Read More)
Western Petroleum Marketers Association (WPMA) is made up of seven separate state associations, including Hawaii, Idaho, Montana, Nevada, New Mexico, Utah and Washington. Each member state offers some awesome events throughout the year to help bring... (Read More)
A recent study from AlixPartners titled “What convenience stores should know—and do—in 2017,” cites a slew of opportunities for petroleum marketers and convenience store owners to grow in the upcoming year. Here are some of the... (Read More)
We get it. Lower profit margins due to wholesale fuel cost increases make it difficult to make a profit. If motor fuels account for less than half of your annual profit dollars, there’s plenty of room to drive sales dollars, and ultimately drive... (Read More)
With leaner gas margins and increasing convenience store and not-so-traditional-convenience-store competition, it’s vital to make progress this year when it comes to ecommerce, pump payments and in-store modernization. Check out these ideas to... (Read More)
Also called daypart or real-time pricing, dynamic fuel pricing means regularly changing your fuel prices throughout the day. The changes could be made based on an influx of traffic, or vice versa, a lack of traffic, where you lower prices slightly... (Read More)